FOUNDER, FASHION DESIGNER
RAYONG, THAILAND (1997 - Present Day)
Celebrating flippancy of one meaning, something hiding in plain sight...
No PUN Intended is a London/Bangkok-based designer whose core value lies in challenging social norms and breaking traditional moulds. Pun practices how to subtly but symbolically address political issues and societal problems through the satirical flare and irony found in fashion and pop culture media. Since the start of his journey, Pun has continuously sought ways to express his empathetic point of view in his works while embracing his love for textiles and craftsmanship through embroidery and intricate fabric treatment.
After graduating with an MA in Womenswear from the London College of Fashion, Pun aimed to intertwine his commercially driven background with a sense of creativity. He overcame the challenge of learning patternmaking and sewing from scratch, showcasing immense personal and professional growth.
Continuing on his journey for growth, Pun hopes to gain knowledge and contribute to the industry by expressing great interest in working for Europe-based brands to widen his knowledge and strengthen his technical skills in design and making. Ultimately, he aspires to become a creative director of a prestigious fashion house and set up his brand that advocates for ethical practices and a more appreciative fashion landscape. He aims to be a great representation of young Thai designers who have a strong passion and goal to contribute to the industry.